Blog Archives

Should I buy a template or get a custom design

December 10th, 2014

It is easy to think that purchasing a theme for your website will be a fast and cheap way of getting your business online. There are some factors to consider before you purchase your theme however to ensure you don’t spend a lot of time and money.

Themes are cost effective

Yes they can be, but not always. If you are willing to make some compromise in order to ‘fit’ your content into the theme then yes it can be a cheap alternative to designing your website from scratch.

Sometimes it can be as simple as getting your logo to fit the template. If your logo is suited to a light background and the template has the logo on a black background, it can be difficult to get your logo to look good in the template. You may have to get a designer to develop your logo to look good on a dark background, will likely incur a cost.

Themes can be difficult to customise and you never really know how difficult the customisation will be until you delve into the code and find out how the template works. Making what seems like a simple change could prove to take a considerable amount of time – which could also cost you more.

Choosing the right theme

There is a huge range of themes to choose from so finding the right one for you can take time. It’s an important step too as choosing the wrong theme will have negative effects.

Theme developers can easily make their demo sites look amazing, but the work involved in getting to that point can take some time. They also like to do sneaky things like have a link back to their own site at the bottom of theme, which doesn’t look very professional. It also takes people away from your website.

Make sure to check out the user ratings for the theme. If the average rating is high, it’s more likely the theme is solid. Be sure to check there are a high number of people that have actually ranked the theme too. A five star ranking from 1 user doesn’t mean the theme is going to be five star for you! Also check the comments and the support forums. The support forums often identify any glaring problems that people are having with the theme.

All those features come at a cost

Behind the scenes, themes have a lot going on. They often have a sliders, lightboxes, parallax features and other fancy javascript effects which look great, but can effect the speed and performance of the site. If speed is an important factor for your website, be we wary about themes that are packed with ‘features’ which can slow the sites load time.

A custom design is more effective

And it can often ended up saving time. Taking the time to choose a theme that suits you, customise the look and feel to fit with your brand and then fit all your content into your theme, it can often take just as much time to design your layout from scratch.

There is a lot more flexibility when designing a custom website and we aren’t fitting the content around the theme. We are designing a theme that fits our message. I buy pants that fit me, I don’t buy great looking pants and then put on weight in order to fill them out! A distant analogy but you see what I mean.

Are you willing to compromise?

If you are willing to compromise a little on how your website looks, then a theme can be a good way to get a website up and running quickly. But a website designed and built from the ground up will always be better suited to your needs, and of your users needs.


If you are keen to investigate if building a website using a theme will work for you, we are happy to help. We also love building custom designed wordpress themes – contact us for more information.

Mobile Friendly Web Design

April 17th, 2013

If you have heard the terms, responsive design, or mobile-friendly website, then you probably understand the need for building your website so that it’s accessible from a mobile device. If you don’t know what a mobile friendly site is, then read on!

Why build a mobile friendly website?

Well, basically because so many people browse the internet using some type of mobile device, and that number is growing.

based on the current rate of change and adoption, the mobile web will be bigger than desktop Internet use by 2015

With the number of people browsing the internet from mobile devices increasing, developing a website that displays well on a variety of different devices is a must. There are a number of ways you can develop a mobile friendly site, but a trend has grown around building ‘responsive’ websites, and google has recently recommended responsive design.

Responsive Design – What is it?

A responsive website responds to the device size and delivers the website content appropriately. Your website delivers the same content to all different devices, but it specifies how it should appear on different size devices.

A Mobile-first approach

Not only do we need to consider how our website will look on a mobile device, we need to consider how our users will use our website on a mobile device. The mobile-first approach considers mobile browsing first when designing a website.

If you have any questions or if you need your mobile friendly website developed get in touch with us.

Rally Car Photos

July 4th, 2012

Well we didn’t manage to get any action shots of the rally car but at least now we have proof that our sticker is on the car!

The car looks great and we’ll look forward to seeing it covered in mud and/or upside down in a ditch.. I mean on the winners podium.